The Roots of an Enterprise “The true roots of an enterprise lie not in its resources or technology, but in its unwavering belief.” Looking back at the journey of UBL, it has never been a flat road, but a trek through storms, a persistence through choices, and growth through adversity.
The Origin of “Huanlian”
In 2013, I embarked on this entrepreneurial journey once more. It wasn’t to prove anything, but to honor a simple promise: “No matter how hard it gets, I will lead those who have fought alongside me forward, helping them grow, succeed, and find happiness.” This is the true meaning of the name “Huanlian”: to unite like-minded people to achieve a great cause together.
Turning Pain into Power
Over the past decade, we have navigated rapid expansion alongside the harsh realities of technical risks, delivery pressures, and financial struggles. We weathered the turbulent waves of the mask-machine era and made the courageous choice to return to our true course—automation. Every challenge made us stronger. Through heavy investment in our people—from PMBA and EMBA training to global study tours in Germany and participation in the EO organization—we have used continuous learning to fuel our second growth curve.
The Future: 2030 Vision
Today, UBL has evolved from a labeling machine specialist into a comprehensive global group in the smart packaging field. Our goal is to become a global leader in intelligent packaging solutions, racing toward our 2030 vision of achieving an 800 million RMB scale. Our mission remains unchanged: to make UBL a platform where strivers can find pride, to empower our team’s growth, and to show the world the true power of Chinese smart manufacturing.
A Shared Future
Let us continue to move forward hand-in-hand, creating value for our customers, progress for our industry, and a bright future for our employees. Together, we will write the next chapter of UBL on the global stage of intelligent packaging.
We are racing toward a revenue goal of 800 million RMB by 2030. Our mission is to become the global leader in intelligent packaging solutions, creating a platform where strivers thrive and the world sees the true power of Chinese smart manufacturing.
Regional Expansion: Established the Shanghai Ruilianteng Branch to provide localized, high-efficiency service for the East China market and global logistics.
Intellectual Property: Milestone reached with over 160+ national patents, solidifying our status as a technology-driven leader in the packaging sector.
Standardized Production Park: Established our state-of-the-art Modernized Production Campus, focusing on integrated smart packaging solutions at scale.
R&D Excellence: Centralized research on "Industry 4.0" ready packaging systems to drive global manufacturing upgrades.
Group Transformation: Officially renamed to Guangdong Huanlian Intelligent Packaging Group Co., Ltd., moving to a centralized group management model with 4 specialized subsidiaries.
Global Reach: UBL equipment now serves over 30,000+ enterprises across 50+ countries.
Transforming Pain into Precision
In our early days, we faced the harsh reality of many startups: inconsistent technology and delivery struggles. We spent countless nights reworking machines just to meet basic standards. This “pain” became our greatest teacher. We realized that for UBL to lead, we must master the core technology ourselves. This led to our heavy investment in CNC processing centers, ensuring every part meets the “UBL Standard” of precision.
A Career for a Lifetime
Automation is not a “trend” to us; it is a long-termism industry. Unlike fragile trading platforms, the automated packaging sector rewards continuous accumulation and technical depth. It aligns perfectly with our founding philosophy: creating a stable, growing platform where our team can build their lives and careers for decades, not just years.
The Mission of a New Era
The transition from manual labor to “Industry 4.0” is the defining challenge of our era. Smart packaging is the vital hub of every modern factory. From labeling to full-line automated systems, UBL’s mission is to empower global manufacturing with efficiency, precision, and intelligence. We aren’t just selling equipment; we are building the future of industrial efficiency.
We are dedicated to making packaging processes more efficient and eco-friendly through continuous innovation.
We aim to lead not only in technology but also in service excellence and industry influence, becoming the most trusted partner worldwide.
We think from our customers' perspective, maintaining a long-term mindset to solve their problems and drive their success.
Use science to do practical work, strive for progress, seek benefits and share a common destiny
+86 13602308576
cy@huanlianauto.com
No. 7 Yinhu Road, Sangyuan Industrial Park, Dongcheng Street, Dongguan City, Guangdong Province, China
Guangdong Huanlian intelligent Packaging Group Co., LTD
Send us a message if you have any questions or request a quote. We will be back catalog and price list to you ASAP!
Your project will meet a right solution with UBL.
